The SCAMPER technique is a problem-solving technique that encourages users to creatively generate innovative solutions. SCAMPER is an acronym for Substitute, Combine, Adapt, Modify, Put to other uses, Eliminate, and Rearrange (or Reverse). Substitute: What can be substituted or replaced (for example: components, people) Combine: What can be combined or integrated? (for example: other features, […]
Resources
Top Market Research reports and databases for data
Market Research reports, sources, and database (Mintel, MarketLine Advantage, PASSPORT) for consumer, country, industry, and financial data for every marketplace in the world. These are excellent resources to collect secondary data. Mintel Academic: Research Reports, Sources & Guides Mintel Academic: UK market research reports covering business finance, business technology, business healthcare, leisure, clothing and footwear […]

